Facebook app

UK fishermen are not getting a fair price for their catch, Greenpeace, working with the agency Zone, decided to highlight this by allowing Facebook users to star in their own sea shanty. The experience is a pre rendered video with the user's name and profile pic seamlessly overlay onto the footage. The personalisation included a shop name, the user's profile pic blended into the pub scene and even a personalised tattoo motion tracked onto a moving arm.