Toby Carvery wanted to spread some positiveness up and down the country by sharing stories of normal people bonding over the Sunday roast. Originally commissioned to create a space where users could upload their own "roast stories", the project simplied to be more focused on the 3 curated stories.

Another quick turn around of some solid HTML for One/Fifty Consultancy. That brings the number of little projects for them to about 15 (I think). Which I think says how nice they are to work with as well as how I'm able to help them out each time they need a quality site and a quick turn around with zero drama.

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I seem to have an X'mas tradition of making some fun little "cracker pull" games for 3 popular restaurants in the Mitchells & Butlers' stable: Toby Carvery, Harvester, and Stonehouse.

Working for the 3rd Christmas in a row with the loverly people at One/Fifty Consultancy to bring a little X'mas cheer to all the customers in the form of a little cracker game that gives them a new restaurant voucher each week and also an unlimited amount of cheesy festive jokes!

As this is the third year running these games (and I love making analytics KPIs) we can get some insight in the user habits when playing the games. Each year the games surpass 2 million vouchers claimed which obviously make the user and the client very happy. I’m not as happy as I can see most people are there for the vouchers and no where near enough come purely for the X’mas jokes! …although I may have skewed the analytics on this one 😉

The games are embedded in the restaurants’ app from where the user gets to play against their friend to win the voucher …or just sneakily play it alone to make sure you get the bonus! I developed the game play, animation and also the backend API that saves which users have won that week to make sure no one gets too greedy.

The game also then jumps off to a holiday competition from Jet2 Holidays and also branded filters for Insta and TikTok.

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